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A systematic literature review of brand commitment: definition, perspectives and dimensions
By: Muñoz Díaz, Luisa María, Osuna Ramírez, Sergio Andrés, Muñoz Díaz, Luisa María
Published: 2016
Fuente: Universidad EIA
Subjects: '; “...Análisis sistemático de la literatura...”
Tipo de material: Trabajo de grado - Pregrado
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