Concepción empírica del marketing territorial en Boyacá a partir de los empresarios, entidades gubernamentales y gremios

The present research project defines an approximation of the empirical conception of territorial marketing in Boyacá as a tool for regional development, through a documental-exploratorio study; where were identified the perception and appreciation of connoisseurs and Boyacá entrepreneurs who identif...

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Bibliographic Details
Institution:UPTC - Universidad Pedagógica y Tecnológica de Colombia
Main Authors: Caro Maldonado, Yessika Alejandra, Barreto Bernal, Patricia Carolina
Format: Trabajo de grado - Pregrado
Language:Español
Published: Universidad Pedagógica y Tecnológica de Colombia 2015
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Online Access:https://repositorio.uptc.edu.co/handle/001/1499
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